Petit Lu Biscuit

We were very thrilled when Duval Guillaume Antwerp asked us to brainstorm around the new Petit Lu commercial. The aim of this campaign was to successfully launch the new delicious biscuit packed full of grains.

Together with the agency, we worked on finetuning the scenario and we also did the storyboarding. When you compare to the first 2 commercials, you will see that the look 'n feel of this third one has been taken to a whole new level. 

Project info

  • Client:Kraft Foods
  • Agency:Duval Guillaume Antwerp
  • Services:Creative consulting, storyboarding, 3D
  • Application:Tv, web, instore communication

Keywords for this project: Character Design, Advertising, Food,« overview

Related Works

Petit Lu Milk

Petit Lu Milk

Our Petit Lu bear is proud to present a new range of bisquits with extra milk and chocolate flavor. This commercial was released both in French and in Dutch. First we worked with the... »

Petit Lu

Petit Lu

Advertising agency Duval Guillaume came to us to give the little 2D bear of Petit LU a virtual brother. Our cute new little bear plays the main role in a short but nice commercial.